Esports portfolio company X1 Esports and Entertainment has entered into a definitive agreement to acquire digital influencer management company Tyrus Talent Services

Esports portfolio keep company X1 Esports and Entertainment has entered into a determinate accord to acquire digital influencer management accompany Tyrus Talent Services.

X1 CEO Saint Mark Elfenbein said: “The Tyrus platform like an expert bridges the spread between international brands and the gaming ecosystem.

“The gain of the society to our portfolio testament facilitate to found X1 as an publicizing sales organisation with memory access to some of the most sought-after cognitive content creators inwards the picture games category.”

According to the terms of the agreement, X1 will win 100% of the issued and striking membership interests of Tyrus, for a purchase toll totalling up to approximately $350,000.

The purchase price is to follow paid inwards hard cash payments of $150,000 within 60 years of closing, and 555,555 fully-paid vulgar shares are to live issued at closing, for $0.45 per share.

Additionally, a incentive defrayment of $100,00 may live payable if Tyrus achieves revenue of $1.75m in its number one full year, this incentive may be settled in cash or plebeian shares.

Tyrus CEO Amanda Solomon said: “We’re excited to get together the X1 family. Our briny direction with Tyrus is to be an manufacture disrupter past offering white glove services to our talent and various and inclusive roster of extremely gifted influencers who are enabling world-wide brands to memory access and lock motivated Gen z audiences. I’m supremely sure-footed that connection X1 will accept us to the next dismantle and assist us get an increasingly dominant player in this space.”

Vancouver-based X1 owns and operates the RixGG franchise, an eSports organisation involved inwards tournaments with cash prizes.

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