Norsk Tipping has promised to revise its television marketing in a bid to promote more responsible gambling

Norsk Tipping has promised to revise its television system marketing inward a call to advance to a greater extent responsible gambling.

The state-owned Norwegian operator has committed to reducing the profile of “more aggressive” games, on television and inward areas frequented past those who battle with gambling.

Norway has unity of Europe’s most restrictive gaming markets, with only if ii companies permitted to offer up gambling: Norsk Rikstoto and Norsk Tipping.

As a result, the latter’s hope of change could feature major impacts on citizens’ access to games of chance, or at the very least, play adverts. Tonje Sagstuen, Norsk Tipping’s Director of Communications, said: “Now we get to view what is sufficient for us.

“Norsk Tipping will work on with measures that melt off how visible the to a greater extent strong-growing games are, where those who struggle with gambling similar to play.”

Her comments came after the Discovery Network complied with an enjoin from the Norse Media Authority, which was issued in April.

An investigation in conclusion yr uncovered “massive and serious” breaches regarding strange gaming ads on Discovery channels FEM, MAX, VOX and Eurosport Norway.

Consequently, Norway’s fin largest TV distributors were told to take away the offending adverts. type A follow upwardly chip was conducted this week, which found no more extant violations.

Mari Velsand, the Media Authority’s Director, commented: “We found no violations, and the strange advertising appears to feature been removed. Much is at present in localise so that fifty-fifty the sound actors are capable to curb bit marketing.”

However, according to the Norwegian Media Authority, Discovery believes its decision contravenes EEA practice of law and has thusly taken sound action.

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