FanDuel Group has named Andrew Sneyd as its new Marketing EVP, as the company looks to streamline marketing function across its portfolio of brands
FanDuel Group has named Saint Andrew the Apostle Sneyd as its young Marketing EVP, as the companionship looks to streamline marketing run across its portfolio of brands.
In his unexampled role, Sneyd will supervise marketing inward FanDuel’s sports betting, day-by-day fantasise sports, casino, advance-deposit wagering, retail, and free-to-play businesses.
His work on will encompass growth marketing, media, customer participation and marketing operations, with a focalise on mathematical product marketing strategy, creative, customer insight, PR and partnership activation.
FanDuel CCO Mike Raffensperger said: "Since his arriver at FanDuel, St. Andrew has elevated our creative efforts and continued our volatile growth.
"His acumen for brand marketing has spaced us from the line of business and below his leadership, I look that we will carry on to make moments matter to a greater extent for our customers."
Sneyd has o'er 20 years of global marketing experience, previously serving as Vice President of Brand Marketing and Strategy at Priceline. He has also held several senior positions at brewing companionship Anheuser Busch InBev.
Sneyd joined FanDuel inward 2021, ordained as SVP of Brand Marketing. In this role, he helped beef up FanDuel’s position inwards the American marketplace and increment the company’s lead-in o'er its competitors.
While continuing in her current role as Chief Compliance Officer, Renzin testament at present also be responsible for overseeing legal, risk, regulatory engagement, compliance and responsible gaming for the company; with her team working to ensure the manipulator continues to raise customer safety, protection and compliance.
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