DraftKings Rolls Out Channel on Samsung TV Plus

DraftKings said Midweek its DraftKings Network offering is header to Samsung TV Plus, the technology company’s free, ad-supported TV (FAST) platform.

That makes DraftKings the first-class honours degree sports wagering companionship to launch a 24/7 transmission channel on Samsung TV Plus and marks the in vogue(p) enlargement inward the sportsbook operator’s burgeoning media business. Samsung’s FAST offering features to a greater extent than 250 channels and is useable on Samsung Smart TVs Galaxy devices, Family Hub appliances, and o'er the internet. Samsung televisions produced between 2016 and 2023 lineament FAST programming.

The diverse array of computer programming testament also follow found inwards audio frequency and picture formats on high-reach platforms such as iHeart Radio, Spotify, Apple Podcasts, YouTube and Twitch, among others,” according to a statement. “The DraftKings Network will feature a scrolling ticker at the merchant ship of the sort displaying up to the minute of arc scores, betting odds and a QR write in code that testament unmediated customers to tailored DraftKings Network offers.”

In 2021, DraftKings launched a canalise on the SLING TV streaming service of process after notching a similar accord with DISH Network.

Samsung Deal Could Speed DraftKings Media Ambitions

News of the Samsung grant emerged most ii weeks after reports surfaced indicating DraftKings is readying a sports streaming entertainment platform, the aforementioned DraftKings Network.

That weapons platform is supported by a growing portfolio of archetype content, which the gaming together cobbled unitedly in portion through and through acquisitions. In 2021, DraftKings purchased Vegas Sports Information Network (VSiN) and Meadowlark Media. Shows produced by those entities will live among the pilot daily scheduled computer programming viewers testament regard on Samsung TV Plus. Meadowlark Media is the owner of Dan Le Batard’s web of shows.

“At launch, the DraftKings Network programing line-up will lineament original shows anchored by The Dan Le Batard Show with Stugotz; national baseball voice, Jared Carrabis; Golic and Smetty with Mike Golic Sr. and Jessica Smetana; GoJo featuring Mike Golic Jr.; John Ross Tucker’s Football podcast; and select VSiN computer programming similar Follow the Money with Mitch Moss and Pauly Howard,” according to the statement.

There testament be seven regularly scheduled day-after-day shows and 9 hebdomadary programs.

Interesting Timing for DraftKings/Samsung Announcement

The DraftKings/Samsung announcement arrived a daylight after media reports stoked conjecture that the “Pat McAfee Show,” hosted past the former NFL punter, could be on its path to ESPN, import its human relationship with FanDuel would end.

That has no more bearing on DraftKings’ business deal with Samsung, but it’s notable because it underscores the value traditional media outlets regard inwards leveraging sports wagering content. It’s also coincidental because FanDuel is DraftKings’ primary competitor and because the latter has a previously established deal with ESPN.

With Samsung, DraftKings could pull ahead to a greater extent exposure. Last year, the Korean companionship accounted for 19.6% of world(a) telecasting sales, intimately in front of the 11.7% marketplace divvy up earned past the next ii companies. That’s just TVs and doesn’t account for peregrine devices and Samsung smart appliances, which offer up TV-viewing capabilities.

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